Investors are online – they review news, research investments, and make investing decisions via the internet.
Pushing out newsletters worked twenty years ago but no longer yield the same results.
There’s thousands of tickers for investors to choose from and the difficulty is standing out.
News releases aren’t moving the needle like they used to.
Messaging needs to be constant. Investors will lose focus quickly.
Investors would rather go on social media than investment websites and it might be an issue for companies to reach an audience.
110M+
Retail Investors in North America.
8M+
New Trading Accounts Opened in Q2 2020.
68%
Of Investors Use Twitter and Facebook.
49%
Institutional Investors use Twitter and LinkedIn.
Publicly listed companies have half of half a minute to interest investors. Investors want to be spoken to, not talked at.
Actionable content is critical to raising investor awareness and participation. Ironically, Company management tends to be too close to the message to tell it effectively.
Business Financial Network seeks to tell an investment story in a form that will entice investors and expand the audience, thereby increasing awareness. Investors tend not to care about the same things as management; they want to understand why they should invest and the salient facts. A boring, pedantic, and sometimes technology-laden article can be counterproductive.
Even humour can have a distinct place in corporate storytelling.
Combining our crafted content and our vast distribution ensures exposure to the audiences you need to access to quantify growth and progress, resulting in raised trade volumes and increased share price.
Hundreds of companies can’t be wrong.
Our decades of global experience as Investment Advisors, investors and communications professionals give us the unique perspective of knowing how to speak to investors.
Whether a Press Release, an article or a Social Media post, the language and point must be succinct and direct. The medium must show why an investor should be interested and get engaged, not just a story.
We are also highly experienced editors who can morph your content—Press/News Releases, investor material and website verbiage—to establish a compelling and ongoing message that will increase awareness.
of customers trust micro-influencers more than traditional ads.
of pubic companies have experienced an increase in retail shareholders during the last 12 months.
Influencers have more conversions than a typical user because they know how to engage their followers.
of individual investors now account for 20% of stock market activity and almost 1/4 of trades.
of investors are making decisions based on information they have learned online.
TSX retail investor total equity participation rose from 35% in 2020 to 45% in 2021.
We will introduce your company to our audience which seeks stable investment. We will review the market and introduce you and your company to investors seeking early investments based on market demand.
There are multiple ways to increase profits with the internet and the global reach it offers. There is a solution for your business and it can be customized specifically for your needs.
Traffic analysis gives us the data that shows us where the audience that hasd in interest in your company comes from. It gives us specific data that brings relevant results as in who is looking for what you are offering.
The ultimate goal is always the same. To increase the R.O.I. of a business by increasing their audience in a targeted manner. We must adapt as the market is always changing. Work more efficiently.
We can get started now.
Fill out our contact form and one of our team members will be in touch with you